{"id":341,"date":"2020-04-13T10:18:41","date_gmt":"2020-04-13T10:18:41","guid":{"rendered":"https:\/\/www.adgarage.ro\/blog\/?p=341"},"modified":"2023-10-20T13:49:50","modified_gmt":"2023-10-20T10:49:50","slug":"cat-de-importante-sunt-optimismul-si-increderea-pentru-antreprenori-intr-o-perioada-neagra","status":"publish","type":"post","link":"https:\/\/www.adgarage.ro\/blog\/cat-de-importante-sunt-optimismul-si-increderea-pentru-antreprenori-intr-o-perioada-neagra\/","title":{"rendered":"C\u00e2t de importante sunt optimismul \u0219i \u00eencrederea pentru antreprenori \u00eentr-o perioad\u0103 neagr\u0103"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_single_image image=&#8221;342&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_column_text]<strong>\u201eAm \u00een\u021beles c\u0103 acum trebuie s\u0103 d\u0103m ce este mai bun din noi \u0219i c\u00e2nd se va termina totul, oamenii vor \u0219ti de noi, c\u0103 am f\u0103cut tot ce ne-a stat \u00een putin\u021b\u0103.\u201d spune Marilena Mirescu, asociat AD Garage Red Service Karoserie din Bra\u0219ov, \u00eentr-o discu\u021bie despre cum s\u0103 mergi mai departe cu afacerea ta \u00eentr-o situa\u021bie de criz\u0103. Salut\u0103m cu respect ini\u021biativa \u0219i continu\u0103m seria pove\u0219tilor celor care au g\u0103sit variante creative de-a rezista \u00een perioada \u00een care virusul SARS-COV-2 bulverseaz\u0103 economia, nu doar la nivel na\u021bional, ci \u0219i global.<\/strong><\/p>\n<p>\u201eTrec\u00e2nd peste unele considerente care cuprind componentele materiale, noi suntem tinerei pe pia\u021b\u0103, avem vreo cinci ani \u0219i nu ne permitem s\u0103 \u00eenchidem, mai avem de muncit \u0219i de recuperat investi\u021bia. Din punctul meu de vedere, dac\u0103 am opri acum motoarele, ne-ar fi mult mai greu s\u0103 repornim, dec\u00e2t dac\u0103 mergem, s\u0103 zicem, la relanti. Suntem efectiv complet la munc\u0103, de luni p\u00e2n\u0103 vineri, de la 08:30 la 17:30. Nu mai este acela\u0219i rulaj de ma\u0219ini \u00eentr-adev\u0103r, \u00eens\u0103 nu ducem lips\u0103 de ocupa\u021bie, ne facem de lucru.<\/p>\n<p>Noi avem clien\u021bii no\u0219tri \u2013 majoritatea proveni\u021bi din serviciul de daune. Clien\u021bi noi aveam \u0219i \u00eenainte, constant, ca \u0219i acum, singura diferen\u021b\u0103 este c\u0103 rulajul lor nu mai este acela\u0219i. Recunosc c\u0103 \u00een acest moment avem preponderent clien\u021bi fideliza\u021bi pe parcursul colabor\u0103rii \u0219i mergem pe diverse strategii pe care le aplic\u0103m. De exemplu, am considerat c\u0103 putem veni \u00een \u00eent\u00e2mpinarea clien\u021bilor posesori de CASCO, am f\u0103cut ni\u0219te calcule \u0219i am stabilit c\u0103 dac\u0103 au vopsitorie, i-am putea ajuta d.p.d.v fran\u0219iz\u0103, un fel de cadou pe care-l suport\u0103 service-ul. Lucrez \u00een bran\u0219\u0103 de 20 ani, trec\u00e2nd peste toate astea, iubesc service-ul, oamenii \u0219i ma\u0219inile oamenilor. C\u00e2nd m\u0103 uit la clien\u021bi, nu v\u0103d cifre, asta am \u00eenv\u0103\u021bat cel mai mult \u00een ultimii 5 ani. Asta am transmis \u0219i echipei mele care \u0219i-a asumat aceast\u0103 atitudine. \u00centr-adev\u0103r, faci o firm\u0103 ca s\u0103 faci profit, \u0103sta este rolul ei, dar \u00eenainte de toate, c\u00e2nd ne uit\u0103m la un client, ne uit\u0103m la el ca \u0219i om, cu ce \u00eel putem ajuta \u0219i de abia apoi discut\u0103m legat de costuri \u0219i de ce implic\u0103.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;344&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_column_text]Ne preg\u0103team de o criz\u0103, sincer. Pe parcursul celor cinci ani de activitate, \u00eens\u0103, nu am reu\u0219it s\u0103 punem bani deoparte pentru c\u0103 eu \u0219i asociatul meu am pornit la drum \u00eemprumuta\u021bi de prieteni \u0219i de AD Auto Total, astfel, scopul nostru principal \u00een aceast\u0103 perioad\u0103 a fost s\u0103 ne acoperim datoriile \u0219i s\u0103 ne form\u0103m o echip\u0103. \u0218i ne-am \u021binut cu din\u021bii de aceste lucruri, dovada fiind c\u0103 nu am \u00eent\u00e2mpinat probleme mari cu for\u021ba de munc\u0103 p\u00e2n\u0103 acum. Sunt foarte mul\u021bi din zona Bra\u0219ov care nu au g\u0103sit solu\u021bii pentru angaja\u021bii lor \u0219i au dat afar\u0103, din ce am auzit. Mie nu mi se pare corect. \u00cen momentul \u00een care a ap\u0103rut problema, am pus pe h\u00e2rtie 3 solu\u021bii, de la scenariul cel mai nefast, p\u00e2n\u0103 la cel mai acceptabil, \u0219i ne-a interesat s\u0103 decidem \u00eempreun\u0103 cum mergem mai departe pentru c\u0103 suntem pu\u021bini, suntem 14 oameni, nu suntem sute. \u0218i am ajuns la un numitor comun, ce am \u00een\u021beles este c\u0103 acum trebuie s\u0103 d\u0103m ce este mai bun din noi \u0219i c\u00e2nd se va termina totul, oamenii vor \u0219ti de noi c\u0103 am f\u0103cut tot ce ne-a stat \u00een putin\u021b\u0103. Nu am avut probleme cu mecanicii de genul s\u0103 nu-\u0219i mai doreasc\u0103 s\u0103 vin\u0103 la munc\u0103, o singur\u0103 persoan\u0103 \u0219i-a cerut concediu pe care \u0219i-l merita, at\u00e2t.<\/p>\n<p>Ca m\u0103suri de protec\u021bie avem m\u0103\u0219ti, m\u0103nu\u0219i \u0219i personal care face cur\u0103\u021benie. Pe l\u00e2ng\u0103 toate acestea, noi aveam o procedur\u0103 de preluare ma\u0219ini \u0219i \u00eenainte, a\u0219a c\u0103 am mai ad\u0103ugat c\u00e2te ceva la aceasta \u2013 \u00een sensul c\u0103 dac\u0103 \u00eenainte puneai doar o hus\u0103 pe scaun, acum dezinfectezi volan, m\u00e2ner, pui huse peste tot etc. De asemenea, avem \u0219i serviciul de preluare direct\u0103 de la client, bine\u00een\u021beles, dar majoritatea prefer\u0103 s\u0103 vin\u0103 direct \u00een service, \u0219i \u00eenainte preferau la fel, \u00eens\u0103 tot a\u0219a, se p\u0103streaz\u0103 distan\u021ba. Noi avem foarte multe dosare de daun\u0103, am avut tot timpul o deschidere spre a ajuta pe cineva, chit c\u0103 nu-\u0219i face ma\u0219ina la noi. \u00cen a face o fapt\u0103 bun\u0103 f\u0103r\u0103 a te \u00eentreba \u201edar eu ce c\u00e2\u0219tig din asta?\u201d ie\u0219i c\u00e2\u0219tig\u0103tor pe viitor. Dac\u0103 ajunge de la asigurator la noi, noi nu presupunem c\u0103-\u0219i face ma\u0219ina aici, \u00eel las\u0103m s\u0103 aleag\u0103.[\/vc_column_text][vc_single_image image=&#8221;343&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_column_text]Noi suntem tinichigerie-vopsitorie, adic\u0103 sectorul de accidente, \u0219i am observat c\u0103 oamenii vin \u00een continuare c\u00e2nd au nevoie, \u0219i mai ales dac\u0103 ma\u0219ina le este indispensabil\u0103. Pe de alt\u0103 parte, restul, cred c\u0103 au fost bulversa\u021bi de toate ordonan\u021bele de p\u00e2n\u0103 acum (excep\u021bie Or. Militar\u0103 8 care a clarificat toul) \u0219i nu credeau c\u0103 au au voie s\u0103 vin\u0103. De exemplu ITP-ul a r\u0103mas obligatoriu, \u00eens\u0103 unii nu \u0219tiau. Cred c\u0103 s-au refugiat to\u021bi \u00een case \u0219i nu au mai ie\u0219it s\u0103 vin\u0103 \u00een service. \u00cen schimb, am mers noi c\u0103tre ei \u2013 ne-am f\u0103cut un site, iar data lans\u0103rii a coincis cu coronavirusul. Am f\u0103cut pliante \u00een care am inclus poze din service, texte depre serviciul de preluare ma\u0219in\u0103 (ma\u0219in\u0103 la cheie), misiune, viziune \u0219i valori. Tot ce scrie acolo noi to\u021bi chiar practic\u0103m, nu sunt doar vorbe. Oric\u00e2t de mult am vrea s\u0103 c\u0103\u0219tig\u0103m financiar, nu o s\u0103 lu\u0103m bani de la cineva care nu ni se cuvin. Dovad\u0103 \u2013 la noi exist\u0103 poze din tot fluxul de repara\u021bie al ma\u0219inii.\u201d[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u201eAm \u00een\u021beles c\u0103 acum trebuie s\u0103 d\u0103m ce este mai bun din noi \u0219i c\u00e2nd se va termina totul, oamenii vor \u0219ti de noi, c\u0103 am f\u0103cut tot ce ne-a stat \u00een putin\u021b\u0103.\u201d spune Marilena Mirescu, asociat AD Garage Red Service Karoserie din Bra\u0219ov, \u00eentr-o discu\u021bie despre cum s\u0103 mergi mai departe cu afacerea ta \u00eentr-o situa\u021bie de criz\u0103. Salut\u0103m cu respect ini\u021biativa \u0219i continu\u0103m seria pove\u0219tilor celor care au g\u0103sit variante creative de-a rezista \u00een perioada \u00een care virusul SARS-COV-2 bulverseaz\u0103 economia, nu doar la nivel na\u021bional, ci \u0219i global. &#8230; <a class=\"cz_readmore\" href=\"https:\/\/www.adgarage.ro\/blog\/cat-de-importante-sunt-optimismul-si-increderea-pentru-antreprenori-intr-o-perioada-neagra\/\"><i class=\"fa fa-angle-right\" aria-hidden=\"true\"><\/i><span>Read More<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":343,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-utile"],"_links":{"self":[{"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/posts\/341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/comments?post=341"}],"version-history":[{"count":3,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/posts\/341\/revisions"}],"predecessor-version":[{"id":694,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/posts\/341\/revisions\/694"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/media\/343"}],"wp:attachment":[{"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/media?parent=341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/categories?post=341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adgarage.ro\/blog\/wp-json\/wp\/v2\/tags?post=341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}